Daily Archives April 20, 2015

Top Ten Ways of Why and How to Write your Book’s S

Top Ten Ways of Why and How to Write your Book’s Sales Letter – Part 1

by: Judy Cullins

Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. To counter this make sure your print or ebook will keep on selling from the first day, the first year, even for life...

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Satellite TV, Google, and a Stamp

Satellite TV, Google, and a Stamp

by: Nick Smith

Unless you’re building a baseball diamond in the middle of nowhere, the “If you build it they will come” principle simply will not work for your home business or online store. Driving customers to your store and visitors to your Website are essential keys to your success...

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5 Ways to Encourage Impulse Purchases

5 Ways to Encourage Impulse Purchases

by: Bobette Kyle

I just bought six square pieces of spongy fabric for $20 and walked away happy – “victim” of an impulse purchase.
I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people walking out were carrying two bright yellow cylinder-things.
As...

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Writing Marketing Copy That Sells

Writing Marketing Copy That Sells

by: Charlie Cook

When your prospects see your marketing materials, your brochure, your web site or your ads you want them to read them. You want prospects to read not just the first sentence but the majority of your copy...

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What Do Your Ads Say?

What Do Your Ads Say?

by: BIG Mike McDaniel

Make a list of everything you think should be included at one time or another, in one of your ad, be it radio, newspaper or Little Jimmie’s class play program.
Everything. Experience, staff, facility, product. The list will be quite long. Take the time to do it now, before you read the rest of this article.
Next, t...

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