When to Get a Print Broker?
by: Granny’s Mettle
Wouldn’t it be nice if someone could do the job of buying printing materials and equipment for you? Instead of spending your time looking for the best deals, and afterwards haggling for the cheapest price, wouldn’t it be better if you could spend that time working on plans and strategies to keep your business afloat.
This is the time to hire a print broker. A print broker does all this things and more. He can help with researching print production materials or the procurement of electronic equipment and devices, leaving you with much more time for other critical business concerns.
So what does a print broker do exactly? A print broker provides you with many printing services to suit your needs while reducing radically the inefficiencies of dealing with so many vendors. It is his job to look for the right suppliers and to supervise later on to make sure that your requirement is delivered as ordered. And what’s more, a print broker will do all that for less than what it would cost you to do it yourself.
Here are a few other reasons you should get a print broker:
When you need someone who knows the ins and outs of the printing and graphics business- A reliable print broker would have been around the industry for quite some time. He should be well versed and connected in all areas of the Graphic Arts. And these days, it’s not enough to get someone who only knows one particular area in the industry. The line between each area has become grayer everyday that you need someone who knows a whole lot more.
When you need someone to sit down with suppliers- An experience print broker knows when he needs to sit down with the client to properly assess the requirements and specifications for the project at hand.
When you need someone to help you with the process- A print broker determines which process method of production will best fit the customer’s needs on budget, timing, material, etc.
When you need someone to look for first rate suppliers- You don’t have the time to go through so many suppliers in the yellow pages. Oftentimes, business owners just pick whoever is lucky enough to be near his finger at the moment. Experienced print brokers source the job through his network of first rate suppliers, which, by the way, he got from his years in dealing with so many clients and diverse specifications.
When you need someone to become the Project Manager- A print broker does all the above and becomes the Project Manager in the process. He takes ownership of the project and keeps clients updates every step of the way. When the job is finished according to the client’s requirements, that’s the only time when he himself takes his much needed rest.
Finally, you need a print broker because suppliers like the fact they are dealing with a pro- someone who knows what he is talking about.
About The Author
Granny’s Mettle is a 30-something, professional web content writer. She has created various web content on a diverse range of topics, which includes digital printing topics, medical news, as well as legal issues. Her articles are composed of reviews, suggestions, tips and more for the printing and designing industry.
Her thoughts on writing: “Writing gives me pleasure… pleasure and excitement that you have created something to share with others. And with the wide world of the Internet, it gives me great satisfaction that my articles reach more people in the quickest time you could imagine.”
On her spare time, she loves to stay at home, reading books on just about any topic she fancies, cooking a great meal, and taking care of her husband and kids.
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This article was posted on March 11, 2005